The McWethy Program supports student interest in entrepreneurship by funding academic enrichment courses in entrepreneurship, by organizing an annual entrepreneurship panel discussion as part of its leadership program (see the LEADS page), and by providing financial support for Enactus, a student group that organizes entrepreneurial projects.

Cedar Ridge Winery

Entrepreneurship students visited the
Cedar Ridge Winery

Entrepreneurship Course

Cornell offers “Introduction to Entrepreneurship” taught by Andy Stoll, a social entrepreneur, media producer and speaker. Students learn the fundamentals of entrepreneurship, develop business plans, and interact with local-area entrepreneurs in the classroom and through field trips to businesses and forums like Innovation Expo and 1 Million Cups. The courses have served as an incubator for entrepreneurial projects that have been implemented and sustained through the Enactus student group. 


Enactus students with the first dollar earned by the art gallery project

Enactus Student Group

Enactus "brings together a diverse network of university students, academic professionals and industry leaders around the shared mission of creating a better, more sustainable world through the positive power of business. By contributing their talents to the projects that improve the lives of people worldwide, Enactus participants are demonstrating that individuals with a knowledge and passion for business can be a powerful force for change." The McWethy program supports Enactus, an international undergraduate student organization that promotes the practice of entrepreneurship. Students organize business and community projects, and participate in regional and national competitions. Projects have included an art gallery, a community garden, a late-night café, a book exchange, and a program to promote financial literacy among students, as well as their newest endeavor, Energy Management.

The Cornell Financial Group, a part of Enactus, manages a $50,000 stock portfolio. Despite being a relatively new chapter, the Cornell Enactus group has already won awards and received recognition in regional and national competitions.

Entrepreneurship Courses: Distinguished Visitors

  • Bruce Lehrman, CEO of Involta, a data management firm (Cedar Rapids, IA)
  • John Rhomberg, CEO of B4 Brands, hand hygiene products (Lisbon, IA)
  • Lon Mishler ’69 & Carol Mishler ’70, co-owners of a financial planning firm (De Pere, WI)
  • Jeffrey Wallman ’76, marketing professor at the University of Oklahoma
  • Matt Gibson ’92, CEO of The Gold Estate (Cedar Rapids), and owner of Designs by Reminisce, a scrapbooking business (North Liberty, IA)

Entrepreneurship Courses: Field Trips

  • Innovation Expo (Iowa City)
  • Geonetric (Cedar Rapids)
  • NewBoCo (Cedar Rapids)
  • Startup Accelerator Launch Day (Cedar Rapids)
  • Startup Weekend (Iowa City)
  • Entrepreneurship and Innovation Forum (Iowa City)
  • Cedar Ridge Winery & Distillery (Swisher, IA)
  • StartUpCity business incubator (Des Moines, IA)